Desert BMW relocated from its existing 25,000 SF location to occupy a larger, 35,000 SF existing dealership. In order to handle the extra work produced by an already established customer base, the new location required an extensive remodel of the facility. Pugsley. Simpson. Coulter was able to accommodate the client’s objectives with a complete expansion and remodel to include a New Showroom, Office remodels, Cafe/Client Work Area, Dedicated New Car Delivery area, Lifestyle Boutique Merchandising area and also doubling the size of the existing service shop, which included a rooftop parking.
Pugsley. Simpson. Coulter. Architects maintained and emphasized BMW’s corporate image and reinforced BMW’s philosophy of both architecture and automobile design and performance throughout this extensive remodel which increased the store’s total square footage to 60,000 SF. In addition, as a way to reinforce the brand image of BMW, the existing site was redesigned to achieve proper arrangement of the building elements.